Bay Area Housing Markets Highly Unaffordable for Low-Down-Payment Buyers

Although nine out of 10 U.S. homes are more affordable than their historic averages for buyers using low-down-payment programs, that’s not the case here in the Bay Area, according to a recent report. In a study conducted with Down Payment … Continue reading

Golden State Real Estate Markets Stay Sizzling in June

Demand for homes in California showed no sign of cooling as summer officially began, with three Bay Area cities named among the nation’s five most booming real estate markets. In a new report, Realtor.com ranks the hottest U.S. real estate markets … Continue reading

Pacific Union Earns Prestigious Award for Custom Technology Tool

Pacific Union is pleased to share the news that we recently won a prestigious accolade for our custom-built digital tool, which allows real estate professionals to give high-quality client presentations with the click of a button. The Web Marketing Association … Continue reading

Worried About Interest Rates? Just Be Glad It’s Not the 1980s

Rising interest rates are a real concern today, but a recent blog post on Freddie Mac’s website helps put the topic in perspective. The average interest rate on a 30-year, fixed-rate mortgage this week was 4.4 percent, up from 4.32 percent last week … Continue reading

Homebuyers Are Happy, Led by Millennials

Recent homebuyers are overwhelmingly happy with their purchases, according to a recent survey, but the reasons why depend on the age of the buyer. Most younger buyers consider their homes strong investments, while older buyers view their new homes as … Continue reading

California, Bay Area Economic Recovery Still Going Strong

As we reported earlier this week, Freddie Mac recently issued a sunny 2014 forecast for the U.S. housing market but noted that job growth will play a key role in the ongoing recovery. California’s February unemployment report bolsters Freddie Mac’s optimistic outlook here in … Continue reading

SILICON VALLEY ECONOMY EXPLODING

The current tech boom is bringing high wages and low unemployment rates to Silicon Valley, so much so that a recent SFGate article claims that its economy has returned to heights seen in the dot-com era. Using data from Joint Venture Silicon Valley’s annual … Continue reading

Looking for a Home, Like Looking for Love, Is an Affair of the Heart

Looking for the perfect home, it turns out, is a lot like looking for love. Prospective homebuyers frequently develop “crushes” on certain properties and drive by or go online for a second or third look while technically still playing the … Continue reading

U.S. HOME PRICE GAINS BEST SINCE 2005

Home prices across the nation grew year over year for the 22nd straight month and saw the largest gains in eight years, according to CoreLogic’s December Home Price Index. “Last year, home prices rose 11 percent, the highest rate of annual … Continue reading

$2 MILLION-PLUS HOME SALES SOAR IN BAY AREA

High-end homes throughout the Bay Area sold at a record pace in 2013, according to a recent article in the San Jose Mercury News. Citing figures from research firm DataQuick, the publication reports that 2,604 homes priced above $2 million sold in … Continue reading